So true!! When I worked/interned for a media company in So Cal that publishes multiple magazines, the new CEO got up in front of everyone at his welcome lunch and said, “We are a marketing company.” I was like, WTF? I know, kind of naive but it felt wrong. That and they wanted me to write articles on subjects I had no expertise in and they would say, “You’re the expert.” I always thought, no I’m not, and the readers are being fooled. It was eye opening and disturbing and frankly, disgusting. I did slip some legit, interview based real human interest stories in so that was fun. 🤩